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Visitors to the website of the Livermore-Pleasanton Fire Department have been greeted with a new look since last week.
Aiming to modernize the design of www.lpfire.org, the project sought to “strengthen communication and engagement with the community” while ensuring “all users can easily find the information they need”, according to leaders of the department that jointly serves the cities of Pleasanton and Livermore.
“This new website is one piece of a larger effort to improve how we connect with our community,” LPFD Fire Chief Aaron Lacey said in a press release. “From our annual reports to our growing social media presence, we are committed to providing timely, transparent, and meaningful communication.”
The project, whose Phase I dropped online April 14, was undertaken with Pleasanton graphic design firm Ogden Costa Creative Group.
“The new website serves as a central hub for residents to access safety information, department programs, and important updates in a clear and user-friendly format,” LPFD officials said. “The website also features the department’s updated mission, vision, and core values, reinforcing its direction and commitment to service.”
Prominent sections below the refreshed dropdown menu on the new homepage include a live incident map, the day’s current fire danger level, featured events, popular services with thumbnail links to options like public records requests or reporting a hazard online, and a recap of 2025 annual report statistics – such as 15,842 calls for service, 469 fire incidents and 10,581 medical responses.
“The website redesign is part of a broader initiative to enhance how LPFD communicates both internally and externally,” officials said. “Over the past two years, the department has expanded its communication efforts through the development of annual reports, a biannual community newsletter, and a stronger, more consistent social media presence.”



